Viva Bene Announces Partnership with Greystar to Manage Active Adult Residences

Avenue Set to Open First Viva Bene Community in St. Peters, Missouri

Viva Bene active adult residences is pleased to announce its partnership with Greystar to manage the new proactive model of active adult which integrates preventive wellness and healthcare offerings in a vibrant residential community. The management partnership points to the mission of Viva Bene emphasizing a Purposefully Active lifestyle focused on personalized health prevention and an improved resident well-span through the seamless integration of tech-driven preventive healthcare access, wellness programming and active community engagement.

“Greystar’s management partnership embodies the mission of Viva Bene by bringing their expertise in curating vibrant, social communities to our holistic approach of a proactive lifestyle,” Laurie Schultz, Principal and Co-Founder of Avenue/Viva Bene said. “Our collective teams are working together to bring residents an unparalleled experience around the pillars of Viva Bene; gathering together in one accessible community providing thoughtful programming and wellness offerings.”

Greystar, in collaboration with Avenue, continues leasing efforts for its first community, Viva Bene St. Peters, in the western suburbs of St. Louis. The development will include 161 fully appointed apartments with gathering space, co-working niches, outdoor amenities, and a wellness hub with fitness, yoga/meditation, and WellVB, an area focused on preventive primary care access. With a winning strategy and a focus on people, Greystar fully aligns with the Viva Bene mission for residents to live a Purposefully Active lifestyle in the comfort of their homes and take a  proactive approach to their own health.

“Viva Bene communities provide residents a unique value proposition that does not exist in today’s active adult industry by combining access to personalized wellness offerings and programming into an active residential setting,” Maritza Garcia, Senior Regional Property Manager, Active Adult of Greystar said. “We are excited about this partnership with Viva Bene and look forward to serving residents in these communities.”

Viva Bene’s primary care provider, Sevi Health, can offer flexible locations in both a mobile and on-site clinic setting affording residents convenience in their own health journey. This integration between active adult and wellness offerings has unmatched opportunities for community marketing, resident engagement and renewals.

To learn more about Viva Bene living, visit or connect on social media @VivaBeneLiving.